Business Model behind the FPS/Merchant Alert Proposition
FPS & MA together is an End-to-End solution.
FPS and MA is positioned as a parallel partner to the card processing chain.
FPS is positioned for partnering with issuing banks.
FPS communicates transactions to cardholder; enables cardholder communication back to issuing bank. Disputed transactions forwarded directly to issuing bank and merchant alert service.
MA is positioned for partnering with acquiring banks; parallels Payment Service Provider.
MA quickly alerts merchant to chargeback transactions. It integrates with all parties in the credit card process from issuer to merchant. It alerts merchants in near realtime to disputed transactions received from FPS.